Customer relations are everything when you are trying to run a business in any industry. You are always in dire need of the best tools in the market to expedite your business workflow.
That being said, there isn’t anything like the ‘Perfect CRM tool’ on the internet. If someone says so, either the said program completely fulfills their company requirements, or they are just trying to upsell the tool.
Your best bet is to scour away all of the different options to find the best software that will help you in your business according to your requirements.
But for that, you have to research.
Thankfully, you don’t even have to do that because, in this article, we are going to discuss the best CRM tools that are available in the market right now.
But before that, let us tell you why you need a CRM software in the first place.
What is a CRM tool and Why Use it?
A CRM tool can be any software from a simple contact management application to keep in touch with the different clientele of your business or a full-fledged project management tool with CRM capabilities.
These PM tools also have detailed solutions for the communication pipeline and many different billing features to keep on top of everything.
But if that isn’t enough, here are some of the benefits of using CRM tools for your business.
Increased communication between the company and the clientele
An increase in efficiency when it comes to staff and client satisfaction
A definite increase in teamwork and team collaboration
A reduction in manual labor and budget expenditure
Apptivo is a pure sales-related application that can intensify your sales process and help your customer relation process.
Lead tracking & auto-assignment
Workflow & marketing automation
Detailed role-based security
Calendar sync with Google
Help desk management
Paid subscription starts at $10/month
PipelineDeals is designed to streamline the process of sales, the application has an amazing dashboard comprising of all of the tools necessary to improve your customer relations process.
Customer Relationship Management
Customizable Lead Status and Sources
Custom Color, Branding, and Subdomain
Email Marketing Integration
Native iPhone & Android Apps
Sales Pipeline Tracking
Email Insights and Analytics
Customizable Deal Stages and Custom Fields
Customizable Note Categories and Tags
Google Apps Integration
Paid subscription starts at $25/month
9. Microsoft Dynamics 365
Microsoft Dynamics 365 is an amazing one that encapsulates the data, people, and the sales processes related to your business, in one software, which you can use to improve your customer relations process.
InfusionSoft is an amazing communication management software that uses the power of AI to track the writing patterns of the customers talking to you and generates responses according to that research.
It is an amazing application that greatly improves your customer relations process.
Multimedia marketing management
Built-in metadata and keyword fields
Paid subscription starts at $199/month
18. Zoho CRM
An example of a CRM software that is a part of a great software family ‘Zoho’ is Zoho CRM.
The software is an amazing application that helps you reach your potential clientele at just the right time and improves your customer relations process.
CRM with Email
Call and Email Workflows
Contextual Form Builder
Developer API for Third-party Integration
Review Process Management
Workflow Approval Processes
Workflow Suggestions and Reports
Analytics Mobile App
Cohort & Quadrant Analysis
Customer Journey Planner
Customer Support & Service
Paid subscription starts at $12/year
19. HubSpot CRM
HubSpot CRM an amazing software that helps streamline the organization and tracking of different communication pipelines to improve the customer relations process.
Social media integration
Free of cost
20. NetSuite CRM
If you work in sales, you will know that sales forecasting is always a twisted puzzle that is very difficult to solve. Thankfully, NetSuite CRM untangles that puzzle to improve your customer relations.
Billing & invoicing
Global sales & service organizations management
Integration with Microsoft Office & Outlook
Marketing lead source/ROI/revenue by lead source
Customer support & service
Dashboards, analytics & reporting
Email marketing, target list segmentation & creation
Incentive compensation management
Paid subscription starts at $129/month
Base CRM is an amazing lead management software that enables you to gather all of the different opportunities form all of your social media handles and the website, to increase sales.
Mobile sales management
Sales reporting and analytics
Paid subscription starts at $45/user/month
Nimble is a great application that has amazing contact management and notification features that automatically update the customer information that greatly helps in developing customer relations.
Deal Pipeline and Reporting
Android and iPhone App
Sales & Marketing Automation
E-mail Tracking and Analytics
Paid subscription starts at $12/month
Instream is an amazing contact management application that helps the sales team to be more productive and form long-lasting customer relationships.
Relation list management
Help desk management
Reporting & statistics
Cataloging / categorization
Customer support tracking
Paid subscription starts at $6/month
24. Capsule CRM
Capsule CRM is another contact management application that helps you take control of the whole operation from a single interface where you can manage different customers, contacts, vendors, and leads.
Activity & sales reports
Customize Capsule to fit your business
Manage groups of contacts with lists
Access your account from anywhere, securely
Arrange Capsule into Teams
Get a complete contact view
Manage your sales pipeline
Team management & user access controls
Paid subscription starts at $18/month
If you are a fast-paced team that wants to be on top of everything, always, then Freshsales is the best CRM application for you.
Segment and organize your team
360° Customer view
Auto profile enrichment
Appointments, tasks, and notes
Paid subscription starts at $12/month
Finally, the last item on the list is WORKetc. It is an amazing CRM application that helps the team with the reporting, billing, and most importantly the customer relationship process.
Reporting & Statistics
Gmail and Outlook plugins
Billing Rate Management
iPhone, Android & mobile support
Paid subscription starts at $78/month
Messagely is a modern messaging platform built that helps businesses acquire, engage, and support customers from one platform. This feature-rich app offers the ultimate customer support kit, including a live chat tool, help desk, shared team inbox, and knowledge base.
If you are looking for a one-stop solution for all your customer relationship management problems, Messagely won’t disappoint you.
Full background and context into customers
A shared inbox that keeps all messages in one place
Customizable messages to the visitor based on viewing history
Free 14-days Trial
Paid subscriptions start at $29/month
Frequently Asked Questions
1. What are the Three Types of CRM Software?
Operational CRM: This type of CRM uses marketing and sales automation to provide a visual representation of the customer’s journey with the company
Collaborative CRM: This type of application shares all of the relevant information about the customer to the external and internal stakeholders
Analytical CRM: This type of application tracks all of the customer data to help the company make better decisions in the future
2. What is the Salesforce CRM called?
Here’s a link to the Salesforce CRM software in question.
3. Who uses CRM?
Every sales team that wants to improve its customer relations and increase sales.
We handpicked these tools for you after surveying the internet. It might be possible that you are using a program that’s not on the list. If that’s the case, do let us know through the comments section below. We will be adding your favorite tool later.